Now, thanks to a partnership with the WNBA Changemakers, 100,000 girls between the ages of 13 and 23 will have access to mentorship over the next two years. Female athletes across that age range regularly meet with WNBA athletes and pick their brains about a wide range of topics. including mental health, body image, nutrition, confidence, and finding your identity outside of sport, among others.

The initiative’s pledge to keep girls in sports and help create new leadership pathways reached over 50,000 in its first year. Now with a deepening focus on the issues at hand such as lack of access to role models and experts, the collective aims to double that impact and reach 100,000 girls.

Yesterday, the WNBA and its Changemaker Collective — a group of community-focused brands — extended a key partnership with women-focused digital platform Voice in Sport (VIS). By collaborating with VIS, the W and its partners are able to reach a passionate Gen Z and Gen Alpha fanbase that’s looking to stay involved in basketball, both as players and fans.

The WNBA, Voice in Sport (VIS), and the WNBA Changemakers are expanding their partnership in a renewed effort to keep girls in sports and open leadership pathways beyond the court, the league is announcing today. The initiative, which mentored 50,000 young women in 2024, aims to double its impact, reaching 100,000 participants in the second year.

 The WNBA and its Changemaker Collective are deepening their commitment to keeping girls in the game through their community partnership with VOICEINSPORT (VIS). The WNBA Changemaker Collective mission is to use their collective network to elevate, advance, and economically empower underrepresented groups, girls and women through the power of sport.

On National Girls and Women in Sports Day, VOICEINSPORT Brings Women Athletes to D.C. to Demand Real Change.

Sephora extends its impact in sport through a new VOICEINSPORT mentorship series focused on changing the narrative around sport & beauty and shining light on the beauty & power of all body types in sport. Together we are redefining how sport & beauty co-exist through the voices of French Olympic Medalists.

Through initiatives like the Barbie Dream Gap Project, Barbie is committed to leveling the playing field for girls globally, in sports and beyond, to close the gap that comes between girls and their full potential. Partnering with VOICEINSPORT - a digital sport platform dedicated to keeping girls in sport, Barbie Role Models will extend their impact through virtual mentoring sessions throughout the year.

Barbie brand honors the profound impact of sports in igniting confidence among young girls by:

• Honoring nine women in sports who have broken boundaries around the world with one-of-a-kind Role Model dolls

• Partnering with VOICEINSPORT to keep girls in sports through mentorship 

• Introducing doll assortments highlighting fan-favorite careers in sports

On National Girls and Women in Sports Day, the Women’s National Basketball Association (WNBA) and VOICEINSPORT (VIS) have announced a new community partnership in collaboration with the WNBA Changemakers aimed toward keeping girls in sport and developing diverse leaders on the court and beyond the game.